Direct Mail Automation Software (DMAS) is a software that automates the process of mailing letters, postcards, and other types of mail. DMAS can help you save time and money by eliminating the need to manually enter information such as addresses, contact information, and shipping details.
DMAS also allows you to create custom mailing lists and send automated messages to those lists. Automation software can save time by automatically creating and sending mailing lists, designing and printing labels, tracking responses, etc.
Why Should You Automate Direct Mail?
Direct mail automation software can save you time and money. It can help you to:
- Automate your mailing process so that it is more efficient and easier to manage.
- Increase the response rate of your direct mail campaigns, which will result in increased sales or leads for your business.
- Reduce the amount of time that you spend on each individual mailing campaign, allowing you to focus on other tasks that are important to your business growth.
What are the benefits of DMAS Direct Mail Automation Software?
There are many benefits to using DMAS Direct Mail Automation Software. Some of the benefits include:
- Increased Efficiency
- Reduced Costs
- Improved Response Rates
- Increased Engagement and Conversions
- Reduced Costs: Automating the mailing process can save you money on postage, printing and labor costs.
- Improved Quality: With accurate data entry and tracking, DMAS helps ensure that your mailings are of high quality.
- Time Savings: By automating the mailing process, you can free up time
Here are the 5 best Direct Mail Automation Software in 2024
1. Earth Class Mail
Earth Class Mail DMAS is the most advanced and comprehensive direct mail automation software on the market today. It allows you to create, send, track and manage your mailing campaigns easily. With Earth Class Mail DMAS, you can automate your mailing process from start to finish, saving time and money while increasing your response rate.
Earth Class Mail will deliver or forward your direct mail and store copies online. The service also lets you destroy physical documents through its “secure shredding” feature. Earth Class Mail also has an API that allows you to integrate the service with different apps such as Google Drive, DropBox, Bill.com, etc.
Pricing
Earth Class Mail is not a free service, but it does offer a free trial! Their mailbox plan costs $19/month, while the Premium mailbox, suitable for organizations, costs $79/month.
2. Hemingway App
Hemmingway App DMAS is a software that automates the process of creating and sending direct mail campaigns. It allows users to create customized email templates, track campaign results, and analyze customer behavior.
Hemmingway App DMAS also provides tools for managing mailing lists and tracking response rates. It will tell you when your sentence is too wordy and has typos, grammatical errors, punctuation, and other inconsistencies.
It will also give you suitable synonyms and other helpful suggestions as you write. This is an excellent tool to ensure your customers get the best quality of content in their direct mail.
Pricing
It has a free version and a premium paid version at $19.99
3. GoVisually
GoVisually Direct Mail Automation Software is a great way to automate your direct mail campaigns. This software allows you to create and send personalized email newsletters, catalogs, and other marketing materials with little effort on your part.
One of the best features of GoVisually DMAS is its ability to track email addresses and contact information for each recipient. This information can be used later on to market directly to these individuals or sell products or services they may have interest in.
Another great feature of this software is its ability to create custom templates for your mailing lists. This means that you can quickly and easily generate customized emails for your customers without any programming experience!
Pricing
The software costs $20/month for a personal plan and $50/month for a team plan.
4. Reachdesk
Reachdesk DMAS is a powerful email automation software that can help you manage your customer interactions more efficiently. It allows you to automatically send out emails, follow up with customers, and track your customer’s engagement.
This software makes it easy for you to keep track of your customer interactions and ensure that you are reaching the right people with the right messages.
Like Earth Class Mail, Reachdesk automatically processes, sorts, and securely stores mail for you. Their software also offers integrations with your other favorite integration tools like Hubspot, Zapier, Marketo, Salesforce, etc.
Pricing
The subscription plans differ in pricing, but we would say, for the quality and rave reviews we’re seeing, it might just be worth it! Their pricing varies for each organization’s needs and requirements.
5. Blueshift
Blueshift Direct Mail Automation Software is a robust direct mail automation software that helps you automate your mailing process and save time. It allows you to create, send, track and manage your mailing campaigns quickly and easily.
Blueshift has many features such as predictive intelligence, omnichannel orchestration, single customer view, audience segmentation, mobile marketing, contextual chat, website personalization, email automation, technology integrations, documentation, support plans, etc.
Pricing
The pricing differs according to the features of each plan, so we’re sure you’ll be able to find a plan that suits your organization’s needs.
Key Takeaways
Direct mail marketing has the potential to boost your lead generation and widen your audience reach significantly. To have a successful, profitable, direct mail marketing campaign, you need automation tools to substantially optimize your workflows and eliminate errors from the marketing processes.
Direct mail marketing can be effortless. Automation software ensures the simplicity of this previously long and tedious process. You don’t have to look for a professional designer or a copywriter anymore, as you can now manage all the activities and set up your campaigns – from the design and personalization to shipping – from a single place. Any direct mail marketing campaign can now be launched with a few clicks, no matter a large batch or a small one.
